Strategic Foresight A New Look at Scenarios

This book provides students and line managers in organizations with the means to create better scenarios and to use them to create winning business strategies. The book covers scenarios such as: economic outlooks; political environments; acquisitions; downsizing, and more.

Detalles Bibliográficos
Autor principal: Marcus, Alfred (-)
Autor Corporativo: SpringerLink (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan 2009.
Colección:Springer eBooks.
Acceso en línea:Conectar con la versión electrónica
Ver en Universidad de Navarra:https://innopac.unav.es/record=b36151075*spi
Descripción
Sumario:This book provides students and line managers in organizations with the means to create better scenarios and to use them to create winning business strategies. The book covers scenarios such as: economic outlooks; political environments; acquisitions; downsizing, and more.
Descripción Física:XV, 209 p.
Formato:Forma de acceso: World Wide Web.
ISBN:9780230622654