Communication and information technology in society Volume 2, Information and communication technologies (ICT) in management Volume 2, Information and communication technologies (ICT) in management

This book discusses a number of issues related to the various dimensions of the use of information and communication technologies (ICT) in management, and their economic and psycho-pedagogical uses. It answers several important questions concerning this research area, and its interdisciplinary appro...

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Detalles Bibliográficos
Otros Autores: Wawrzak-Chodaczek, Miroslawa (-), Zeligowski, Henryk, Kowal, Jolanta
Formato: Libro electrónico
Idioma:Inglés
Publicado: Newcastle upon Tyne : Cambridge Scholars Publishing 2015.
Colección:EBSCO Academic eBook Collection Complete.
Acceso en línea:Conectar con la versión electrónica
Ver en Universidad de Navarra:https://innopac.unav.es/record=b3585764x*spi
Tabla de Contenidos:
  • Table of contents; information and communication technologies (ict)in management
  • outline of issues; communication strategies in marketing; it governance
  • how to increase the impactof information technology on a firm's performance; marketing communicationsin the network organizations; information and communication technologiesin the management systems of small businesses; apomediated marketplace: leveraging the powerof direct social interactions for knowledge sharingamong local civil service organisationsin developing countries; better public buyers with electronic procurement.
  • Industry development conditioningin technology management conducive to innovationsthe farmer's social portal and its impacton the management deficits in medium-sized farms; suitability analysis of a new methodfor measuring information technology acceptance; an empirical examining of the claimingabout connection the economic value addedwith the stock return of the polish production sector; mission, organization and form of museumsas expressions of culture in "liquid modernity.