Consumer image and attitude

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Consumer image and attitude

Detalles Bibliográficos
Autor principal:	Myers, John G. (-)
Autor Corporativo:	University of California (Berkeley). Graduate School of Business Administration (-)
Formato:	Libro
Idioma:	Inglés
Publicado:	[Berkeley, Calif.] : Institute of Business and Economic Research cop. 1968
Colección:	IBER special publications
Materias:	Consumidores > Conducta Marketing
Ver en Universidad de Navarra:	https://innopac.unav.es/record=b35052144*spi

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