Social Media in Politics Case Studies on the Political Power of Social Media

This volume sets out to analyse the relation between social media and politics by investigating the power of the internet, and more specifically social media, in the political and social discourse. The volume collects original research on the use of social media in political campaigns, electoral mar...

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Detalles Bibliográficos
Autor Corporativo: SpringerLink (-)
Otros Autores: Pătruţ, Bogdan (-), Pătruţ, Monica
Formato: Libro electrónico
Idioma:Inglés
Publicado: Cham : Springer International Publishing 2014.
Colección:Public Administration and Information Technology ; 13.
Springer eBooks.
Acceso en línea:Conectar con la versión electrónica
Ver en Universidad de Navarra:https://innopac.unav.es/record=b32944275*spi
Tabla de Contenidos:
  • Foreword
  • Preface.-Part I: The Political Power of Social Media
  • Part II: Using Social Media in Electoral Marketing
  • Part III: Social Media in Mobilizating People for Riots and Revolutions.