The handbook of international trade a guide to the principles and practice of export
| Autor Corporativo: | |
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| Otros Autores: | , |
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
London ; Philadelphia, PA :
GMB Pub
2008.
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| Edición: | 2nd ed |
| Colección: | EBSCO Academic eBook Collection Complete.
Global market briefings. |
| Acceso en línea: | Conectar con la versión electrónica |
| Ver en Universidad de Navarra: | https://innopac.unav.es/record=b31778641*spi |
Tabla de Contenidos:
- The global economy. The rationale for foreign trade and its organization ; Balance of payments: measurement and management ; Patterns of world trade
- International marketing: principles and practice. Principles ; Methods of market research ; The marketing plan ; Distribution
- The legal environment. An overview of UK law ; The law of contract ; Sale of goods in international trade ; EU competition law ; The law of agency
- The export order process. The export office ; The export quotation
- International transport. Modes of international transport ; Packing and marking ; Transport documentation
- Customs controls. Export procedures and documents ; Import procedures and documents
- Risk management. Cargo (marine) insurance ; Credit insurance ; Exchange risk management
- Export finance. Business finance ; International payment methods ; Documentary letters of credit
- New horizons. ICT and export documentation ; Global trading trends
- Appendices. Web sites for exporters ; Chambers of commerce and business associations ; SITPRO Top Form standard documents.
