Kiss, bow, or shake hands sales and marketing : the essential cultural guide - from presentations and promotions to communicating and closing

How do you break the ice in the UAE? When do you present a contract in China? How close should you stand to a South Korean? Kiss, Bow, or Shake Hands: Sales and Marketing is an informative, entertaining guide that shows you what to do--and what to avoid--in any given sales or marketing situation, fr...

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Detalles Bibliográficos
Autor principal: Morrison, Terri (-)
Otros Autores: Conaway, Wayne A.
Formato: Libro
Idioma:Inglés
Publicado: New York : McGraw-Hill cop. 2012
Materias:
Ver en Universidad de Navarra:https://innopac.unav.es/record=b2909530x*spi

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