Advertising for people who don't like advertising

This is a book by a company that dislikes advertising as much as anyone. Nevertheless, it makes adverts. It has worked with global brands to produce fashion collections and promoted a town with a mass wedding. It creates advertising with more human, truthful communications. The company's name i...

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Detalles Bibliográficos
Autor principal: KesselsKramer (Amsterdam) (-)
Formato: Libro
Idioma:Inglés
Publicado: London : Laurence King Pub 2012
Materias:
Ver en Universidad de Navarra:https://innopac.unav.es/record=b24942133*spi

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