Advertising for people who don't like advertising
This is a book by a company that dislikes advertising as much as anyone. Nevertheless, it makes adverts. It has worked with global brands to produce fashion collections and promoted a town with a mass wedding. It creates advertising with more human, truthful communications. The company's name i...
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Formato: | Libro |
Idioma: | Inglés |
Publicado: |
London :
Laurence King Pub
2012
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Materias: | |
Ver en Universidad de Navarra: | https://innopac.unav.es/record=b24942133*spi |