Integrated marketing communications
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| Corporate Author: | |
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| Format: | Book |
| Language: | Inglés |
| Published: |
Oxford :
Butterworth-Heinemann
1995.
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| Series: | The marketing series. Practitioner
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| Subjects: | |
| See on Universidad Loyola: | https://catalogo.uloyola.es/Record/43227 |
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| Physical Description: | 135 p. ; 23 cm |
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| ISBN: | 9780750619387 |
