Re-inventing customer engagement using machine learning
"Consumers today are less brand loyal and primarily driven by rewards, benefits and experiences. Constant changing customer preferences and card business economics point to a need for being hyper focused on customer engagement. In this presentation, Visa Consulting & Analytics showcases som...
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Formato: | Vídeo online |
Idioma: | Inglés |
Publicado: |
[Place of publication not identified] :
Data Science Salon
2019.
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009820442706719 |