Business innovation a case study approach
"This book takes a holistic approach to enterprise and innovation opportunities and challenges by addressing the key questions surrounding innovation - what, why, and how. It provides an understanding of innovation models and why they are important in the business context, considers sources of...
| Otros Autores: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Abingdon, Oxon :
Routledge
2022.
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| Edición: | 1st Edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009810640706719 |
Tabla de Contenidos:
- Part I - "What" - Introduction to Innovation 1. Chapter 1 - Innovation - General Background1.1 Introduction1.2 Invention Vs Innovation1.3 Historical Perspectives of Innovation1.4 Is innovation limited to Products?1.5 Innovation in Service1.6 Concluding Remarks1.7 References2. Chapter 2 - Models of Innovation2.1 Introduction2.2 Cosmetic/Survival Innovation2.3 Leap forward Innovation2.4 Disruptive Innovation2.4.1 Low-end disruptive innovation2.4.2 Nascent market disruptive innovation2.5 Seismic Innovation2.6 Innovation - What has changed Now?2.7 Concluding Remarks2.8 References3. Chapter 3 - Challenges Embracing Innovation3.1 Introduction3.2 Triangular Dilemma3.3 Market Innovation Challenges3.3.1 Sticky Customers3.3.2 Predictable M&A3.3.3 Stable Supply Chain 3.4 Organizational Innovation Challenges3.4.1 Lack of Coordinated Innovation Strategy3.4.2 Lack of Diversity3.4.3 Compartmentalization3.4.4 Risk Averse Non-Experimental Culture3.4.5 Misaligned Incentive3.4.6 Micromanagement3.4.7 Span of Control3.4.8 Lack of Sense of Urgency3.5 Stakeholder Innovation Challenges3.5.1 Investor Community3.5.2 Government3.5.3 Local Ecosystem3.5.4 Employees3.6 Concluding Remarks 3.7. ReferencesPart II - "Why" - Innovation Imperatives 4. Chapter 4 - Innovation - A Key to Business Success4.1 Introduction4.2 New Economic Paradigm4.3 Consumers Are Changing 4.4 Competitive Landscape Changes4.5 Shorter Product Life Spans4.6 Globalization Vs Localization4.7 Digital Tsunami4.8 Technology Shaping the Business Core4.9 Dynamic Capabilities4.10 Concluding Remarks 4.11 ReferencesPart III - "Where" - Sources of Innovation5. Chapter 5 - Sources of Innovation5.1 Introduction5.2 Corporate Research and Development5.3 Organizational Processes and Ecosystems - Integrated Value Chain5.4 Corporate Values and Culture 5.5 Partnership and Open Innovation5.6 Strategic Resources & Talent Architecture5.7 Operating Model (Governance, KPI, Structure, Accountability etc.)5.8 Concluding Remarks 5.9 ReferencesPart IV - "How" - Approach to Advance Innovation6. Chapter 6 - Framework Based Innovation Approach 6.1 Introduction6.2 Innovation in Action 6.3 Factors Impacting Innovation 6.4 TRIAL© Holistic Framework for Innovation 6.4.1 TRIAL© - Framework Innovation Dimensions6.4.2 VASTEFA© Leadership Framework6.5 Concluding Remarks 6.6 ReferencesPart V - Innovations in Industry Verticals7. Chapter 7 - Innovations in Manufacturing7.1 Introduction7.2 Pharmaceuticals7.3 Heavy Equipment7.4 Automotive7.5 Semiconductor7.6 Concluding Remarks 7.7 References8. Chapter 8 - Innovations in Service Industry8.1 Introduction8.2 Service Trend 8.3 Healthcare8.4 Retail8.5 Hospitality8.6 Education8.7 Wellness8.8 Banking 8.9 Transportation8.10 Concluding Remarks8.11 References9. Chapter 9 - Innovations in Government 9.1 Introduction9.2 Modalities of Community Service - Mass Vs Personalized9.3 Citizen-Government Redefined Boundaries9.4 Digital Thread and Realtime Alerts9.5 Smart Cities9.6 Concluding Remarks 9.7 ReferencesPart VI - Economics of Innovation10. Chapter 10 - Measuring Innovation 10.1 Introduction10.2 Traditional KPIs10.3 Innovation Risk Vs Reward - A Balanced Approach10.4 How to Value Innovation - Organic Vs M&A Scenarios 10.5 Concluding Remarks 10.6 ReferencesPart VII - Special Topics on Innovation11. Chapter 11 - Design Thinking11.1 Introduction11.3 Design Thinking for Innovation - Why Now?11.3 Design Thinking Approach11.4 Success Stories - Where Design Thinking Advanced Innovation 11.4.1 Airbnb11.4.2 Ericsson 11.4.3 Burberry11.4.4 Nordstrom11.4.5 Bank of America - Keep the Change Program 11.5 Concluding Remarks 11.6 References12. Chapter 12 - Lean Enterprise and Innovation 12.1 Introduction 12.2 Lean and Innovation- Are they Mutually Exclusive?12.3 How Lean Accelerates Innovation?12.4 Success Stories - Where Lean Thinking Advanced Innovation?12.4.1 Pixar Animation Studios12.4.2 Dropbox12.4.3 Zappos12.4.4 General Electric12.5 Concluding Remarks12.6 References13. Chapter 13 - Sustainability-focused Innovation13.1 Introduction13.2 Evolving Market Orientation Towards Sustainability - Gen Z 13.3 Sustainability - A New Secular Growth Driver 13.4 Success Stories - Sustainability Focused Innovation 13.4.1 The Procter & Gamble Company (P&G) 13.4.2 Patagonia 13.4.3 Braskem (Brazil)13.4.4 Colorifix (UK) 13.5 Concluding Remarks13.6 References Part VIII - Case StudiesCase 1: Amgen - Biosimilar Innovations - By Kavya Sivan Case 2: FedEx: Innovation Through Sustained Adaptability - By Alaina GregoryCase 3: Reliance Jio: From 4G to Digital Innovation - By Hursh MotwaniCase 4: Stryker Case Study: Design Thinking Response to COVID-19 - By Kyle Geiger Case 5: Whirlpool - A History of Sustained Innovation from Within - By Malik AbbasiCase 6: Apple's Swift: A Programming Language Innovation for the Future - By Maxwell CornellierCase 7: Microsoft: The Age of Nadella - By Serena Wang and Minnie SunCase 8: The Procter & Gamble Company - A Unique Innovation Approach - By Minnie Sun and Serena WangCase 9: Timberland - Sustainable Innovation - By Drew ArnsonCase 10: Zara-Inditex - Fast-Fashion Done Right - By Rocco PelàCase 11: Patagonia - Leader of a Sustainable Business - By Suzanna Yik Case 12: Amazon - Head in the Cloud: Transformation Through Leadership's Lens - By William McCroneCase 13: Ericsson's Innovation through M&A - By Derek KuoCase 14: Samsung's New Age Innovation Using Organization and Culture - By Derek KuoCase 15: Sun Pharma Industries - Innovation through Specialty acquisition strategy, technology, leadership, and culture - By Katie KuhlmanCase 16: Ecovative Design - Sustainable Business - By Daniel Meeks
