Salesforce end-to-end implementation handbook a practitioner's guide for setting up programs and projects to deliver superior business outcomes

Packed with practical examples, case studies, and proven recommendations, this handbook helps you manage enterprise-grade Salesforce programs Key Features Explore the end-to-end Salesforce implementation lifecycle with templates and practical examples Discover common issues and strategies for mitiga...

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Detalles Bibliográficos
Otros Autores: Jorgensen, Kristian Margaryan, author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Birmingham, England : Packt Publishing [2023]
Edición:1st ed
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009729736906719
Tabla de Contenidos:
  • Cover
  • Title Page
  • Copyright and Credits
  • Foreword
  • Contributors
  • Table of Contents
  • Preface
  • Part 1: The Pre-Development Phase
  • Chapter 1: Creating a Vision for Your Salesforce Project
  • Introducing the life cycle of Salesforce implementations
  • An overview of the pre-development phase of your Salesforce project
  • Key milestones of the pre-development phase
  • Activities in the pre-development phase
  • Introducing the Salesforce taskforce
  • Duration of the pre-development phase
  • Understanding your company's imperative for change
  • Introducing our scenario company - Packt Manufacturing Equipment (PME)
  • Your company's environment, situation, and challenges
  • Introducing the basics of strategy analysis
  • Summarizing your company's strategic situation
  • Defining the vision for your Salesforce project
  • Why now?
  • Creating a vision for your Salesforce project
  • Iterating in the pre-development phase
  • Summary
  • Chapter 2: Defining the Nature of Your Salesforce Project
  • Defining the capabilities to be supported by your Salesforce solution
  • Understanding business capabilities
  • Determining your high-level business processes
  • Determining the required technical enablers to support the identified business capabilities
  • Summarizing the capabilities to be supported by your Salesforce solution
  • Determining the high-level technical scope of your Salesforce solution
  • The high-level technical scope
  • Iterating in the pre-development phase
  • Summary
  • Chapter 3: Determining How to Deliver Your Salesforce Project
  • Choosing your delivery methodology
  • Enterprise projects
  • Common terminology used in Salesforce projects
  • Understanding delivery methodologies
  • Project phasing approaches
  • Determining your change management strategy
  • Introducing change management
  • Degrees of change in Salesforce projects.
  • Identifying stakeholders impacted by change
  • Timing your change management activities by Salesforce project phase
  • Using a change management framework
  • Envisioning your Salesforce Center of Excellence
  • Understanding the purpose of a Salesforce Center of Excellence
  • Drafting the charter for your Salesforce CoE
  • Determining the structure and responsibilities of your Salesforce CoE
  • Creating a roadmap for your Salesforce program
  • Iterating in the pre-development phase
  • Summary
  • Chapter 4: Securing Funding and Engaging with Salesforce and Implementation Partners
  • Creating a business case to secure funding
  • Determining KPIs and targets for your required business capabilities
  • Creating the business case for your Salesforce project
  • Presenting your Salesforce project business case
  • Engaging with Salesforce and implementation partners
  • Engaging with Salesforce
  • Engaging with implementation partners
  • Iterating in the pre-development phase
  • Summary
  • Chapter 5: Common Issues to Avoid in the Pre-Development Phase
  • Introducing issues and root cause analysis
  • Common issues in the pre-development phase and their root causes
  • Difficulties in securing funding for your Salesforce project
  • Difficulties in defining the nature of your Salesforce project
  • Slow progress in the pre-development phase
  • Evaluating the state of your Salesforce project
  • Checklist for your Salesforce project in the pre-development phase
  • Summary
  • Part 2: The Development Phase
  • Chapter 6: Detailing the Scope and Design of Your Initial Release
  • Overview of the development phase of your Salesforce project
  • Key activities and milestones of the development phase
  • Duration of the development phase
  • The role of your Salesforce CoE in the development phase
  • Detailing the scope of your initial release.
  • Co-creating your future business processes
  • Crafting user stories
  • Reviewing and detailing user stories
  • Creating the solution design for your initial release
  • Understanding Salesforce architecture artifacts
  • Determining the appropriate level of upfront architecture
  • Creating user story solution designs
  • Illustrating your consolidated solution architecture
  • Summary
  • Chapter 7: Building and Testing Your Initial Release
  • Understanding the roles and responsibilities of your team members
  • Planning your build phase
  • Drafting your tentative development plan
  • Setting up your development model and environments
  • Understanding the components of your Salesforce solution
  • Introducing development models in Salesforce
  • Understanding Salesforce sandboxes
  • Establishing your development process
  • Maximizing value from agile ceremonies
  • Managing your Kanban board
  • Governing your Salesforce project in the development phase
  • Salesforce project governance
  • Governing the quality of your Salesforce solution
  • Measuring progress in the development phase
  • Preparing your data migration plan
  • Summary
  • Chapter 8: Common Issues to Avoid in the Development Phase
  • Common issues in the development phase and their root causes
  • Not being able to follow your tentative development plan
  • Taking longer to create upfront architecture and user story solution designs
  • Difficulty in detailing the scope of your Salesforce project
  • Evaluating the state of your Salesforce project
  • Checklist for your Salesforce project in the development phase
  • Summary
  • Part 3: The Roll-Out Phase
  • Chapter 9: Deploying Your Release and Migrating Data to Production
  • Overview of the roll-out phase of your Salesforce project
  • Key activities and milestones of the roll-out phase
  • Duration of the roll-out phase.
  • The role of your Salesforce CoE in the roll-out phase
  • Deploying your Salesforce solution through environments
  • Performing system integration testing
  • Driving UAT of your solution
  • Planning for a successful UAT
  • Checking your data migration preparedness and signing off to go live
  • Evaluating your data migration preparedness
  • Signing off to go live
  • Summary
  • Chapter 10: Communicating, Training, and Supporting to Drive Adoption
  • Planning, communicating, and managing change
  • Understanding the scale of change to come
  • Preparing your change management plan template
  • Training your users
  • Providing hypercare and managing production support
  • Providing hypercare
  • Transitioning to ongoing production support
  • Monitoring and the driving adoption of your Salesforce solution
  • Defining and measuring adoption
  • Setting targets for adoption and evaluating your original business case
  • Summary
  • Chapter 11: Common Issues to Avoid in the Roll-Out Phase
  • Common issues in the roll-out phase and their root causes
  • Difficulties deploying through environments and migrating data
  • Difficulties creating, gaining support for, and executing your change management and roll-out plan
  • Struggling with adoption and improving business performance
  • Evaluating the state of your Salesforce project
  • Checklist for your Salesforce project in the roll-out phase
  • Summary
  • Part 4: The Continuous Improvement Phase
  • Chapter 12: Evolving Your Salesforce Org and DevOps Capabilities
  • An overview of the continuous improvement phase
  • Transforming your organization to become a product organization
  • Understanding your products
  • Aligning the vision, strategy, and ownership of your Salesforce platform
  • Setting goals for your Salesforce platform and products
  • Governing your Salesforce program and platform
  • Updating your Salesforce CoE.
  • Adjusting your partner model in the continuous improvement phase
  • Revisiting and maintaining your Salesforce roadmap
  • Managing technical debt
  • Evolving your Salesforce DevOps capabilities
  • Introducing DevOps
  • Enhancing your Salesforce DevOps capabilities
  • Summary
  • Chapter 13: Managing Your Salesforce Data to Harvest the Fruits of Customer 360
  • Managing and governing your Salesforce data
  • Managing the life cycle of your Salesforce data
  • Governing the quality of your Salesforce data
  • Getting started with data quality governance
  • Leveraging your C360 data to maximize the return on your Salesforce investments
  • Prioritizing your analytics and automation initiatives
  • Leading and inspiring the peers in your organization
  • Summary
  • Chapter 14: Common Issues to Avoid in the Continuous Improvement Phase
  • Common issues in the continuous improvement phase and their root causes
  • Struggling with your transformation to become a product organization while governing your Salesforce program
  • Difficulties enhancing your Salesforce DevOps capabilities
  • Unable to effectively manage and leverage your Salesforce Customer 360 data
  • Evaluating the state of your Salesforce program
  • Checklist for your Salesforce program in the continuous improvement phase
  • Summary
  • Index
  • Other Books You May Enjoy.