The Financial Times guide to strategy : how to create, pursue and deliver a winning strategy

A strategy is an essential tool in business. How do you know what you're doing without one? But what exactly is a good strategy? How do you get one? What are the options? Which are the key concepts and models you need to know about? In the third edition of this easy-to-read and logically struct...

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Detalles Bibliográficos
Otros Autores: Koch, Richard Author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: [Place of publication not identified] Prentice Hall 2006
Edición:3rd ed
Colección:Financial times guides.
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009703314206719
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Libro electrónico