Internet retail operations integrating theory and practice for managers
The increasing popularity of online shopping makes Internet retailing a megatrend that cannot be ignored. The collaboration of two co-authors bringing academic rigor and broad consulting experience into the mix, Internet Retail Operations: Integrating Theory and Practice for Managers offers enduring...
| Otros Autores: | , |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Boca Raton, Fla. :
CRC Press
2012.
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| Edición: | 1st edition |
| Colección: | Supply chain integration series.
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629308606719 |
| Sumario: | The increasing popularity of online shopping makes Internet retailing a megatrend that cannot be ignored. The collaboration of two co-authors bringing academic rigor and broad consulting experience into the mix, Internet Retail Operations: Integrating Theory and Practice for Managers offers enduring insights on operational issues and principles for the management of internet supply chains.Covering a range of emerging issues supported by a variety of case studies, the book details the evolution of information technology's role in retail supply chain networks, i |
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| Notas: | Description based upon print version of record. |
| Descripción Física: | 1 online resource (260 p.) |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9780429250682 9781466509245 9781283274418 9786613274410 9781439800928 |
