GUIDE TO ENTREPRENEURSHIP how to create wealth for your company and stakeholders
"Whether you work for an established company and want to trailblaze new products (intrapreneurship), or want to establish a new venture (entrepreneurship), this guide will serve as an invaluable resource. The book explores what constitutes entrepreneurial timber and the leadership skills to rai...
| Autor principal: | |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
[Place of publication not identified]
CRC Press
2017.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629121306719 |
Tabla de Contenidos:
- Front Cover
- Contents
- Acknowledgments
- Introduction
- Chapter 1: Entrepreneurial Timber
- Chapter 2: Intrapreneurship: Corporate Entrepreneurship
- Chapter 3: Women and Entrepreneurship
- Chapter 4: The Entrepreneurial Environment
- Chapter 5: New Venture Creation
- Chapter 6: Financing Your Dream
- Chapter 7: Organizational Structure
- Chapter 8: Power Negotiations
- Chapter 9: Marketing and Sales
- Chapter 10: Intellectual Property
- Chapter 11: Meet the JOBS Act
- Chapter 12: Strategic Management
- Chapter 13: Valuation Techniques
- Chapter 14: Writing a Winning Business Plan
- Chapter 15: Harvesting
- About the Author
- Back Cover.
