The little book of big packaging ideas

A volume “packed“ with insight and ideas The packaging industry is more competitive every day so creating a new package that is innovative, adds value, and makes a connection with the consumer is a challenge often met with limited success.

Detalles Bibliográficos
Autor principal: Fishel, Catharine M. (-)
Otros Autores: King-Gordon, Stacey
Formato: Libro electrónico
Idioma:Inglés
Publicado: Beverly, Mass. : Rockport Publishers 2007.
Edición:1st edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628654106719
Descripción
Sumario:A volume “packed“ with insight and ideas The packaging industry is more competitive every day so creating a new package that is innovative, adds value, and makes a connection with the consumer is a challenge often met with limited success.
Notas:Bibliographic Level Mode of Issuance: Monograph
Descripción Física:1 online resource (353 p.)
ISBN:9781616736453