Online marketing a user's manual
This is Your Complete Manual of Digital Marketing Magic. How do you stay out in from when everything's moving so fast? The internet and social media have changed how we do our jobs beyond recognition. Sometimes it's exciting; other times it's just frightening. Online Marketing has all...
| Autor principal: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Chichester, West Sussex :
Wiley
2011.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628385906719 |
Tabla de Contenidos:
- Online Marketing; Contents; Acknowledgments; Foreword by Chris Brogan; Introduction - Everything You Want to Know but are Afraid to Ask about a New Kind of Marketing; Chapter 1 - Social Media; Chapter 2 - Digital Branding; Chapter 3 - Company Websites; Chapter 4 - Blogging; Chapter 5 - Online PR and Blogger Outreach; Chapter 6 - Video Marketing; Chapter 7 - SEO; Chapter 8 - Email Marketing; Chapter 9 - Affiliate Marketing; Chapter 10 - Digital Advertising; Index
