Well said! presentations and conversations that get results
Turn off the PowerPoint slides...and connect with your audience.
| Autor principal: | |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
New York :
American Management Association
c2012.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628235806719 |
Tabla de Contenidos:
- Cover; Contents; Preface; SECTION I: Laying the Groundwork for Getting Results; Chapter 1: The Most Important Element of All; Know Your Audience: Learning About Decision Makers; Ten Critical Questions to Ask About Your Audience; How to Gather Information About Your Audience; Chapter 2: How to Persuade a Decision Maker; What Do Decision Makers Really Want to Know?; The Four Ps of Persuasion; Decision Makers' Biggest Complaints About Presenters; Effective Influencing: The Three Cs of High-Impact Conversations; Aristotle's Three Modes of Persuasion: Ethos, Pathos, and Logos
- Chapter 3: Establishing CredibilityPerception Determines Choice; Three Factors of Perception: Visual, Vocal/Verbal, Relational; Connection, Not Perfection!; SECTION II: Developing Persuasive Content; Chapter 4: Crafting Your Presentation; Organizing Your Presentation with Persuasive Logic and Structure; How to Develop an Effective Opening, Body, and Close; Outline Recap; Chapter 5: Developing Content That Involves and Engages Your Audience; Adapting to the Three Audience Learning Styles; Twenty Ways to Engage and Involve Your Audience; Techniques for Incorporating Humor
- The Art of Executive StorytellingChapter 6: Designing and Presenting Effective PowerPoint Slides; You Are Your Best Visual Aid; Surviving and Thriving With or Without PowerPoint; Using PowerPoint Presentations Effectively; PowerPoint Best Practices; SECTION III: Mastering a Confident, Dynamic Delivery Style; Chapter 7: Preparing for a Powerful Performance; Controlling Nervousness and Anxiety: From Stage Fright to STAGE MIGHT; Rehearsal Techniques to Optimize Delivery; Top Ten Ways to Create a Great First Impression; Chapter 8: Using Effective Body Language to Show Confidence
- Effective Eye CommunicationEffective Facial Expressions; Natural Gestures: Visual Punctuation; Power Posture to Exude Leadership and Authority; Body Movement to Engage Your Audience; Chapter 9: Conveying a Professional Image Through Dress and Appearance; Executive Attire for Women; Executive Grooming for Women; Executive Attire for Men; Executive Grooming for Men; Chapter 10: Speaking with the Voice of Authority; Using Your Voice to Influence Decision Makers; The Six Qualities of a Good Speaking Voice; Avoid Jeopardizing Speech Habits; Chapter 11: Leveraging the Language of Leadership
- "You" and "Your" vs. "I-Me-My-Mine"Action Verbs and Cause-and-Effect Phrases; Language to Avoid; Chapter 12: Handling Q&A with Credibility and Finesse; Techniques for Handling Questions and Answers Like a Pro; Dealing with Difficult Decision Makers and Tough Questions; Objection-Handling Techniques; SECTION IV: Seizing Every Opportunity to Persuade Decision Makers; Chapter 13: Planning and Conducting Powerful Conversations; What Is a Powerful Conversation?; Conducting Powerful Conversations: A Four-Step Process; RELATE to Create Powerful Conversations
- Chapter 14: Writing E-Mails That Get Results
