Marketing to the social web how digital customer communities build your business
An updated and expanded Second Edition of the popular guide to social media for the business community Marketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet...
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Hoboken, NJ :
John Wiley & Sons
c2009.
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Edición: | 2nd ed |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627652306719 |