Big winners and big losers : the 4 secrets of long term business success and failure

Big winners and big losers the 4 secrets of long term business success and failure

What keeps great companies winning, year after year, even as yesterday's most hyped businesses fall by the wayside? It's not what you think -- or what you've read. To find the real answers, strategic management expert Alfred Marcus systematically reviewed detailed performance metrics...

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Detalles Bibliográficos
Autor principal: Marcus, Alfred Allen, 1950- (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Upper Saddle River, N.J. : Pearson Education c2006.
Edición:1st edition
Materias:
Success in business > Case studies.
Industrial management > Case studies.
Corporations > Case studies.
Business failures.
Strategic planning.
Management.
Success in business > Case studies
Industrial management > Case studies
Corporations > Case studies
Business failures
Strategic planning
Management
Vocational Guidance
Commerce
Business & Economics
Electronic books.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627179406719

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