The truth about negotiations

“The 53 Truths provide incredible insight into the art and science of negotiating. This is a must read for sales professionals but is equally beneficial to all who wish to be better negotiators.” –CHRIS WEBER, Vice President, West Region Enterprise, Microsoft Corporation “Negotiation skills can and...

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Detalles Bibliográficos
Autor principal: Thompson, Leigh L. (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Upper Saddle River, N.J. : Pearson Education/FT Press c2008.
Edición:1st edition
Colección:Prentice Hall truth about series.
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627007706719
Tabla de Contenidos:
  • Truth 1. If you have only one hour to prepare
  • Truth 2. Negotiation: A natural gift?
  • Truth 3. Rehearsal might get you to Carnegie, but it won't help you negotiate
  • Truth 4. power of making the first offer
  • Truth 5. What if you don't make the first offer?
  • Truth 6. Don't be a tough or a nice negotiator
  • Truth 7. Four sand traps in the golf game of negotiation
  • Truth 8. Your industry is unique (and other myths)
  • Truth 9. Identify your BATNA
  • Truth 10. It's alive! Constantly improve your BATNA
  • Truth 11. Don't reveal your BATNA
  • Truth 12. Don't lie about your BATNA
  • Truth 13. Signal your BATNA
  • Truth 14. Research the other party's BATNA
  • Truth 15. Develop your reservation price
  • Truth 16. Beware of ZOPA myopia
  • Truth 17. Set optimistic but realistic aspirations
  • Truth 18. Plan your concessions
  • Truth 19. Be aware of the "even-split" ploy
  • Truth 20. pregame
  • Truth 21.
  • game
  • Truth 22. postgame
  • Truth 23. What does "win-win" really mean?
  • Truth 24. Satisficing versus optimizing
  • Truth 25. There are really only two kinds of negotiations
  • Truth 26. Ask triple-l questions
  • Truth 27. Reveal your interests
  • Truth 28. Negotiate issues simultaneously, not sequentially
  • Truth 29. Logrolling (I scratch your back, you scratch mine)
  • Truth 30. Make multiple offers of equivalent value simultaneously
  • Truth 31. Postsettlement settlements
  • Truth 32. Contingent agreements
  • Truth 33. Are you an enlightened negotiator?
  • Truth 34. reciprocity principle
  • Truth 35. reinforcement principle
  • Truth 36. similarity principle
  • Truth 37. Know when to drop an anchor
  • Truth 38. framing effect
  • Truth 39. Responding to temper tantrums
  • Truth 40. What's your sign? (Know your disputing style)
  • Truth 41. Using power responsibly
  • Truth 42. Saving face
  • Truth 43. How to negotiate with someone you hate
  • Truth 44. How to negotiate with someone you love
  • Truth 45. Building the winning negotiation team
  • Truth 46. What if they arrive with a team?
  • Truth 47. Of men, women, and pie-slicing
  • Truth 48. Know why the fish swim
  • Truth 49. It does not make sense to always get to the point
  • Truth 50. Negotiating on the phone
  • Truth 51. Your reputation
  • Truth 52. Building trust
  • Truth 53. Repairing broken trust.